StreamLane

Trace reads your StreamLane event streams and identity traits, so cohort-level causes arrive without a tracking-plan rewrite.

Overview

StreamLane is where most teams already define what an event means. Trace reads those streams directly — events, traits and identity resolution — and keeps your existing tracking plan as the source of truth.

Nothing is renamed and no SDK work is required. The events you already send become the funnel Trace explains.

What you get

  • Event streams and identity traits read in place
  • Cohorts built from the traits you already collect
  • Historical backfill so trends start on day one
  • No tracking-plan rewrite and no SDK changes

Setup

Authorise Trace from your StreamLane workspace, pick the sources you want read, and choose a historical backfill window. Most teams are live in under ten minutes.

Category
Data sources
Setup time
10 minutes
Auth method
OAuth
Data direction
Read-only

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A guided first look, in 30 minutes

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